Last week I shared the concept called The Sawyer Effect: Reward turns play into work. My friend, Chuck Blakeman, says that Industrial Age thinking about retirement gives The not so... read more →
Are you uncomfortable with sales? Me, too! Especially because, in Myers-Briggs terms, I am a borderline Introvert/Extrovert. The “traditional” side of the sales paradigm has one ruling mantra (the Tolkienian... read more →
“Servant selling.” It sounds like an oxymoron. Isn’t the goal of every business to make money? To increase the lifetime value of a client (to my firm)? Last week, my... read more →
Recently, I had the thrill of looking for whales. As a passenger, I just showed up, enjoyed the sightings, and got a DVD to commemorate my journey. However, I can... read more →
Over the last two weeks, we’ve looked at the A and B of the new A-B-C sales paradigm: Attunement and Buoyancy. This week we’re examining the C of this journey:... read more →
One of the hazards of this servant selling (see also Part 1 & Part 2 of this series for reference) approach is to actually violate the Golden Rule. Rather than... read more →